Check out Boot Vs. Gravity - Just one of seven in the series available on our YouTube channel! Click here to see the rest..
Posted On: Wednesday, October 09, 2013 , News
Because of the specific nature of the materials in Wolverine’s Flame Resistant Apparel, there are detailed care instructions that help preserve the garments' flame resistance. Improper laundering can reduce flame resistant properties.
Flame Resistant Apparel Care Instructions
Posted On: Thursday, October 03, 2013 , News
With careful attention to detail and premium materials, Wolverine delivers the best cotton duck canvas jacket out there with the Cameron. Backed by Wolverine’s 30 day comfort guarantee, if you’re not completely satisfied it’s the best jacket you have ever worn, you can send it back for a full refund.
New for Fall 2013, the Cameron features the highest quality materials including a 100 percent cotton duck canvas exterior (407 gsm; 12 oz.) lined with 3M™ Thinsulate™ Insulation for warmth and 100 percent polyester quilted taffeta for a smooth fit. The jacket’s Wolverine DuraLock™ Defend fabric resists water and oil, and convenient interior pockets with a zipper or Velcro closure keep belongings safe.
“There are a lot of jackets on the market but the Cameron Jacket is truly different,” said Lisa Stoepker, Wolverine Product Line Manager. “We utilized 3M Thinsulate insulation for warmth and 12 oz. heavy duty cotton duck canvas with DuraLock Defend technology for water and oil resistance. The jackets also feature Wolverine bi-swing backs and fully articulated elbows for greater range of motion, and multiple interior and exterior pockets designed to meet the needs of every job. Combine all these elements and we’ve created the absolute best jackets for the price.”
With an elasticized bi-swing back and fully gusseted arm sockets, the jacket offers a flexible fit and excellent range of motion. Attention to detail is illustrated in the triple needle topstitching, rolled shoulders and a three-piece lined hood with a draw cord. The Cameron has handy pockets including a front left chest welt pocket with a zipper closure, lower front kangaroo pockets lined with taffeta for extra wind resistance, and front utility pockets with pencil slot opens. All pocket openings are reinforced with rivets for long-lasting durability.
The Cameron jacket is available in Charcoal, Bison and Whiskey in men’s sizes M – XXL on Wolverine.com.
Posted On: Monday, July 22, 2013 , News
Wolverine launches the Guardian Project, introduces wildland firefighter Garth Levin as 2013 Ambassador
Rockford, Mich. (July 2013) – Wolverine, the makers of dependably rugged boots since 1883, is pleased to introduce the Wolverine Guardian Project and wildland firefighter
Garth Levin as 2013 Ambassador. The program is a partnership between the brand and people who work outdoors and are dedicated to guarding, protecting and serving the outdoor spaces on which communities depend. The goal of the partnership is to achieve a deeper understanding of the specific product needs of those serving in these demanding positions.
Wolverine has partnered with more than 50 passionate individuals, from wildland firefighters and search and rescue volunteers to wildlife researchers and outdoor advocates. A driven and determined group who have answered the call of the outdoors full-time, these Guardians are shepherds and stewards who are creating, maintaining, repairing, educating and guiding so that others can continue to explore and enjoy the outdoors.
“Partnering with Guardians allows us to gain valuable feedback on product performance and in-depth knowledge of essential product features for these perilous environments and activities,” said Kelly Redinger, Wolverine Marketing Director. “We incorporate this insight into our design and development process so we can continue making outdoor footwear that meets the demands of their challenging work.”
Wolverine has selected Garth Levin, a wildland and structural firefighter and an exemplarily example of what it takes to be a true Guardian of the outdoors, as the Guardian Project’s 2013 Ambassador. [Watch a video about Guardian Ambassador Garth Levin.]
“Footwear is paramount in my line of work,” Levin said. “I am so pleased to be part of the Wolverine Guardian Project and have the opportunity to influence specific product designs that will benefit those who work outdoors. I’m honored to partner with Wolverine as this year’s Guardian Ambassador.”
The 2014 Guardian Ambassador will be announced at the end of this year.
Are you a Guardian? Visit www.wolverine.com/guardianproject or email us at GuardianProject@wwwinc.com for more information and to apply for the project.
Made True. Since 1883.Wolverine is the brand that uniquely binds American ingenuity and artistry, making every product as enduring as the people who wear them. Top to bottom, inside and out, Wolverine uses the finest materials, unrivaled craftsmanship and innovative technologies. For the driven and determined group who have answered the call of the outdoors full-time, creating, maintaining and guiding outdoor spaces so that others can continue to explore and enjoy, Wolverine offers boots, apparel and accessories that are designed for comfort and built to last. Because we believe tenacity never goes out of style. For more information visit www.wolverine.com or call 866-699-7369. Wolverine is a division of Wolverine Worldwide.
Posted On: Monday, July 22, 2013 , News
Meet Roger, our dynamic and philosophical VP of Product Development. Highly energized and always carrying a snarky comment in his back pocket, Roger really is a joy to have around the office. Our PD department is lucky to have him on their side and our brand as a whole appreciates his talent and intellect. Roger's interview was one of the more interesting ones because with every question he was asked, he reponded with four more questions of his own. I left feeling confused, wondering what had just happened!?
1. WB: Favorite shoe?
RH: In the whole wide world? Favorite shoe ever made was the 1000 Mile Boot because I got to use Horween leather.
2. WB: What song best describes your work ethic?
RH: Kick out the Jams
(Don’t listen to this around small children or your grandparents)
3. WB: What kitchen utensil would you be?
RH: Chef’s knife – Multipurpose
4. WB: Do you think OJ was guilty?
RH: Yes. I think the evidence was fairly overwhelming.
5. WB: How do you take your coffee?
RH: I drink swill – Black bad coffee
6. WB: If you could do one thing without getting fired what would it be?
RH: HAHAHA, ooooooooo, I don’t think there is anything I would want to do without getting fired. I don’t really have an answer for that BECAUSE the things I would want to do, I would want to get fired.
7. WB: Your biggest pet peeve?
RH: People who send emails to you and three other people asking you to do something. Did you want me or the other three to do it? Why do you have to make it so difficult?
8. WB: Five adjectives to describe yourself?
RH: Conscientious, ethical, analytical, creative, sense of urgency
9. WB: If we had a Wolverine mascot, what would you name him/her?
RH: Dean Estes – he made Wolverine
10. WB: How would you go about weighing your head?
RH: What the eff does that mean? Is this a trick question? I would probably set it on a scale and have my wife look at it.
(A produce scale at the grocery store seems more reasonable)
11. WB: If you could do one dance move for the rest of your life, what would it be?
RH: The moonwalk for sure
12. WB: How do you think the world will end?
(What does that word even mean? Thank goodness for Google. Roger is a published Author. Plato’s Political Philosophy can be found on Amazon)
13. WB: Who is your absolute favorite person?
RH: My wife. Shelly Huard
14. WB: You walk out of your garage to see a raccoon stealing your car, what do you do?
RH: Pinch myself to see if I’m dreaming or question how many beers I had.
(or better yet, does that raccoon have a drivers lincense?)
15. WB: Hakuna Matata or Yolo?
RH: No comprende
16. WB: If we were to pull up the internet history on your home computer would you be worried/embarrassed?
17. WB: What do you do in your spare time?
RH: I read. Write. Drink on the deck with my wife, we actually go to the bars a lot too.
18. WB: If you could talk to a beaver, what would you say?
RH: That’s a philosophical question… I would ask what it’s like to be a beaver. I would ask him what’s going on in his head.
19. WB: How do you like your steak?
20. WB: What is your worst habit?
RH: I can’t answer this truthfully… my wife would laugh because she knows. Um….I’ll say procrastination.
So now if you see a man having an intelletual conversation with a beaver, you'll know it's just Roger... our quirky VP of PD!
Thanks for reading.
Posted On: Thursday, July 11, 2013 , News
Our hearts go out to everyone affected by the recent, devastating wildfires, and the families and friends of the 19 Prescott Granite Mountain Hotshots who died fighting at Yarnell Hill. Wolverine is making a donation in their honor through the Arizona Community Foundation and we invite you to join us by visiting the link below.
Arizona Community Foundation: Yarnell Disaster Relief and Memorial Scholarship Endowment
Two funds have been created: The Yarnell Disaster Relief fund that will aid in the post-fire recovery and community rebuilding efforts, and the Yarnell Memorial Scholarship Endowment, which will provide scholarships for the children of the Granite Mountain Hotshots.
Posted On: Tuesday, July 09, 2013 , News
Karry Johnson, AKA the office prankster. He has been known to hack into peoples computers and send inappropriate emails and pictures...all in good fun of course. Aside from Karry's jokester personality, he is the driving force that runs our sales team and without him, well, we would still sell product but we wouldn't look as good doing it!
1. W: What is your sign?
2. W: What is something you've lied about?
KJ: Could it maybe be stretch the truth? Maybe my age...
(don't most women do that?)
3. W: If you were an ice cream, what flavor would you be?
KJ: ROCKY ROAD (caps because there was so much excitement)
4. W: Would you prefer to be the tortoise or the hare?
KJ: The hare! I was a sprinter in HS and college.
5. W: What do you think happened to Jimmy Hoffa?
KJ: (He laughed) Great question! I think that he is definitely burried in the great state of Michigan. Outside of that, you'll have to ask the FBI.
6. W: What is your best physical feature?
KJ: My athletic build
W: Okay, your worst?
KJ: My hair...or lack there of.
7. W: What are you afraid of?
KJ: I hate snakes! When I was younger and fishing with my grandma, a kid came up to me with a snake and asked me if I was a man or a mouse.. I said I'M A MOUSE!!
8. W: Would you rather be eternally homeless or a rich woman?
KJ: Rich Woman
(This probably goes back to the lying about his age question)
9. W: Play any sports?
KJ: I was a sprinter, point guard, and wide receiver
10. W: Where did you go to college?
KJ: Willamette University
11. W: If you could have any magic power, what would it be?
KJ: To fly! You get places faster
12. W: How many licks does it take until you get to the center of a Tootsie Pop?
13. W: If you were a rapper, what would your name be and what would you rap about?
KJ: Asian Sensation! I like people who rap about real life scenarios and talk about things people really don't like to discuss, like addiction. I'd like to express myself personally.
(Um... Asian Sensation went deep with that one)
14. W: Favorite food?
KJ: I love my mom's cooking. Specifically fried rice
15. W: You walk into your house and there is a family of squirrels making dinner on your stove. What do you do?
KJ: Go join them! Whatever everyone is having, please give me some because I'm going through some kind of trip right now.
16. W: If you were an animal, what would you be?
KJ: Dolphin - They are cool, everyone likes them, and they are free!
17. W: Married? Kids?
KJ: Yes, married with two kids.
18. W: Who's your daddy?
KJ: Johnny Johnson
19: W: Favorite holiday and why?
KJ: Christmas because it's a good time for family to be together and be thankful. It's nice to give back to the kids and see the enjoyment of being a child again.
20. W: What is one thing most people don't know about you?
KJ: That i'm like a little flower (HAHA). In all seriousness, I'm a fairly shy person.
There you have it folks. The flower dolphin named Asian Sensation.
Posted On: Sunday, June 30, 2013 , News
Meet Marshall Davis, our Wolverine Marketing Manager. Equipped with a beard that would make most men jealous, Marshall is a true Wolverine man. Vegetarians beware; his desk has enough bacon paraphernalia to send you into shock. Who knew Yankee Candle made a bacon scented candle?! Aside from his strange obsession with bacon, the marketing team is lucky to have Marshall and his beard. Enjoy the not so normal interview with Marshall below.
1. W: M&M’s or Skittles?
2. W: You just won a million dollars, what is the first thing you buy?
MD: House on the water
(He had the happiest look on his face)
3. W: If you could hide anything in your beard, what would it be?
(I mean, wasn’t that the obvious answer?)
4. W: If you could invite any 5 peopleto dinner, who would you choose?
MD: Ryan Gosling, Richard Prier, Wes Anderson, John Lennon, my Father.
5. W: What came first, the chicken or the egg?
MD: The Chicken
MD: Because it tastes better.
6. W: If you were a biscuit, what kind would you be?
(There was no hesitation with this one… he’s clearly thought about it)
7. W: What was the most traumatic thing that has ever happened to you?
MD: I almost died in a car accident ona road trip in college.
8. W: If Hollywood was making a movie about you, who would you want to play you?
MD: Joseph Gordon-Levitt
9. W: Bacon…go!
MD: YES…I like it. It’s meat candy. Quite possibly the world’s most perfect food.
(Meat candy? I thought only girls said that at bachelorette parties)
10. W: If you were shrunk to the size of a pencil and put in a blender, how would you get out?
MD: Call someone on my little shrunken cell phone that I still have on me.
11. W: You’re home alone in the middle of the night and you hear a fart…are you scared or do you laugh?
MD: Oh I’d laugh.
12. W: Where did you go to college?
13. W: Where did you grow up?
MD: Albion, MI
14. W: Tell us about your beard.
MD: It started out as a joke. Now it defines who I am.
15. W: Favorite thing about Wolverine Brand?
MD: It’s like a family.
16. W: What do you do in your spare time?
MD: I spend it with my family.
17. W: Where did you meet your wife and what was the first thing that came to mind?
MD: I met her at John Ball Zoo during an internship. First thing I thought was ‘I wish she didn’t have a boyfriend’.
18. W: If you could live anywhere, where would it be?
MD: New Zealand
19. W: Who let the dogs out?
MD: Lauren Mack
20. W: What is something that drives you crazy?
MD: Loud sighing. Burnt bacon. Burnt bacon drives me crazy or too crispy bacon.
Long story short, Marshall really loves bacon.
Thanks for reading!