The Northman: Made in the USA

Posted On: Thursday, September 15, 2011 , News

Wolverine is paying homage to its more than 125-year history with a new made in the USA work boot, the men’s Northman.  Hand-crafted by the hard working men and women in Wolverine’s Big Rapids, Mich. factory, the boots combine time-tested construction methods and performance technologies for premium work boots that are built to perform and last.

Get and insiders look at Wolverine’s factory and the construction process of the Northman with Jason Cameron.


About the Northman
The Northman features a Horween leather upper – the gold standard of leather – and Goodyear Welt construction for maximum durability. The Northman also has breathable GORE-TEX® waterproof lining to ensure feet stay dry and comfortable, and is available with or without Thinsulate Ultra Insulation for warmth. Get yours in brown or black with an optional steel toe today.


Paper to Product

Posted On: Wednesday, June 29, 2011 , News

Welcome to the Wolverine Den – your online place for everything Wolverine, from FACEBOOK, Twitter, videos and the latest news.  

Wolverine has been designing and making boots since 1883.  While we understand all that goes into making a great, comfortable pair of boots we also realize most people aren’t familiar with the day-to-day processes that bring a work boot to life. So we created a video series called “American Tradition” to give you behind-the-scenes look at Wolverine. 

“Paper to Product” is the first video in the series, which uncovers our process for developing a work boot, from the initial design concept to testing of the final product. TV host and licensed contractor, Jason Cameron, recently visited our company headquarters in Rockford, MI and to meet the folks at Wolverine and discover how our boots are made.