Posted On: Wednesday, February 13, 2013
, News

New York, New York (February 2013) – Retailers nationwide have once again recognized Wolverine for design excellence in work footwear; the brand received its 13th Plus Award for Design Excellence in the work boots category last week at a footwear industry event hosted by the Fashion Footwear Association of New York (FFANY) and the footwear trade publication, Footwear Plus.
“Congratulations to Wolverine for winning an unprecedented 13th Plus Award in the Work Boots category, making it a remarkable 13 out of 14 years,” says Greg Dutter, Editorial Director of Footwear Plus magazine. “Always honing on the specific demands of its equally demanding customer base, this year’s debut of the Wolverine Individual Comfort System (ICS) delivered just that: the ability to adjust the cushioning to one’s own particular needs. It’s the level of innovation Wolverine is renowned for delivering year after year.”
Footwear Plus conducts its Plus Awards annually, surveying thousands of footwear retailers nationwide and honoring brands in more than 20 categories that push the design envelope from aesthetic, performance and comfort perspectives. Wolverine has taken home the award in the work category 13 of the 14 years since the awards debuted.
“With a 130-year history of crafting the most comfortable, durable work boots for hardworking people all over the world, innovation is at the core of Wolverine’s culture and work is the foundation of everything we do,” said Todd Yates, President of Wolverine Brand. “We are humbled and thankful that our retail partners have once again chosen Wolverine as the industry leader in innovation.”
Wolverine’s continued success is due in part to the performance and innovation of its 2012 product offering and its patented comfort technologies. Key products introductions included the Wolverine Gear Work Boot featuring Wolverine ICS® technology, an exclusive patented technology that provides four adjustable comfort settings, giving the wearer the ability to select personalized comfort for how they walk. The Gear maintains a traditional aesthetic with modern comfort and performance features including a waterproof leather upper and waterproof membrane, a slip resistant rubber lug outsole and a lightweight composite toe cap.
Wolverine ushered in the use of comfort technology back in 1992 with exclusive, patented innovations such Wolverine DuraShocks®. Wolverine has since built upon the original Wolverine DuraShocks® tradition with a long line of proprietary comfort systems that include Wolverine DuraShocks SR®, Wolverine Fusion®, Wolverine MultiShox® Wolverine Contour Welt®, and the most recent introduction, Wolverine ICS®. Since its inception in 1883, Wolverine has designed and built innovative products and continues to lead the US work/utility market today.
About Wolverine
For 130 years, Wolverine has provided innovative footwear with superior comfort and today offers a full line of footwear, apparel and accessories. Wolverine is a division of Wolverine Worldwide, one of the world’s leading marketers of branded casual, active lifestyle, work, outdoor sport and uniform footwear and apparel. For product information or to locate the nearest retailer, visit www.wolverine.com or call 866-699-7369.

Wolverine: A Family Tradition
Posted On: Friday, May 03, 2013 , News
For Jimmie Bones, keyboardist for Kid Rock and the Twisted Brown Trucker Band, Wolverine has long been part of his family history. He was kind enough to share these photos, the first of his Great Uncle Ed wearing a pair Wolverine shell boots on the farm in the 1930s, and the second of young Jimmie sporting a pair of Wolverine farm boots that he grew up in. He keeps the tradition alive by rocking out in Wolverine’s while on tour with Kid Rock. Big thank you to Jimmie for sharing all of this with us!
If you have vintage photos of your family in Wolverine, we’d like to see them! Post them to our Facebook page: www.facebook.com/wolverine
Great Uncle Ed working on the farm in the 1930s.
Jimmie, age 8.
Behind the scenes pre show prep.
Trunk Show at Stade California on April 4, 2013
Posted On: Wednesday, April 03, 2013 , News
We hope those of you in Costa Mesa can join us for a trunk show at Stade tomorrow night!
Wolverine Brand announces its support of The Wolverine Foundation
Posted On: Monday, March 18, 2013 , News
Wolverine Brand, the makers of authentic outdoor and work boots, shoes and apparel since 1883, is supporting The Wolverine Foundation, a non-profit organization comprised of wildlife scientists with a common interest in the wolverine. The brand’s funding is vital to The Wolverine Foundation and supports continued research projects and awareness programs.
“The primary goal of The Wolverine Foundation is to elevate the wolverine’s management status through public information, and we recognize the need for coordinated, science-based efforts including the support and initiation of research,” said Jeff Copeland, who co-founded The Wolverine Foundation in 1996. “Wolverine Brand’s donation is instrumental in working toward this goal and helps us provide grants to many meaningful wolverine research projects around the country.”
Mr. Copeland’s background includes more than 20 years of wolverine research. Along with The Wolverine Foundation, he is a collaborator on the Central Idaho Wolverine and Winter Recreation Research Study that aims to better understand the interactions between wolverines and humans. With the help and support of recreationists throughout the state of Idaho, a team of researchers and a number of wolverines fitted with GPS collars, the project aims to track and evaluate the relationship between wolverine and human activity.
“We are honored to be associated with The Wolverine Foundation, which leads the charge on many valuable research projects and awareness programs,” said Kelly Redinger, Marketing Director for Wolverine. “The Wolverine Foundation is a natural fit for the brand as we strive to embody the tenacious, relentless spirit of the wolverine to create boots that perform in the harshest conditions.”
Earlier this year the U.S. Fish and Wildlife Service proposed to list wolverines as threatened under the Endangered Species Act. For more information about the Wolverine Foundation or to make a contribution, please visit www.wolverinefoundation.org.
Wolverine
Since 1883 Wolverine has taken pride in crafting durable boots with unrivaled craftsmanship and the highest-quality materials. With a pioneering nature and dedication to innovation, Wolverine provides dependable comfort and style to hardworking men and women all over the world. For those who believe in hard work and uncompromising commitment, Wolverine offers the boots, shoes, apparel and accessories to get the job done. For more information visit www.wolverine.com or call 866-699-7369. Wolverine is a division of Wolverine Worldwide.
The Wolverine Foundation
The Wolverine Foundation, Inc. (TWF) was formed in 1996 to promote interest in the wolverine’s status and ecological role in the world wildlife community. It is an international non-profit foundation comprised of leading wildlife scientists knowledgeable in the life history, ecology, and management of one of the least understood and most fascinating creatures on earth. TWF recognizes the need for a coordinated science-based effort to elevate the wolverine’s management status through support and initiation of research, and to develop an information network for professional and public education. www.wolverinefoundation.org
Myrtle LA Trunk Show
Posted On: Sunday, March 17, 2013 , News
Spring is officially only hours away, and we were excited to kick off the season in sunny Los Angeles at Myrtle last week. Thanks to Myrtle for hosting a lovely event for the Wolverine and Samantha Pleet Spring ’13 collections and a big thanks to everyone who stopped in to see us!
Photos courtesy of Myrtle. See more at facebook.com/wolverine1k.
The Wolverine 1000 Mile Collection: A tale of serendipitous discovery
Posted On: Wednesday, March 13, 2013 , News
Uncovering past treasures and bringing them back to life is at the core of the Wolverine 1000 Mile Collection. This video produced by our friends at Moose Herd Creative, captures the behind-the scenes product development story that often goes unrevealed. Watch as Senior Product Designer Carrie Hill gathers inspiration from the Rockford Historical Museum, selects a women’s vintage shoe pattern, and makes it new again through careful attention to detail and thoughtful design.
Introducing the Horace Wing Tip Brogue from the Wolverine No. 1883 Collection
Posted On: Tuesday, February 26, 2013 , News
Wolverine is pleased to introduce the Horace Brogue as the newest addition to the Wolverine No. 1883 Collection.
At the elusive intersection between tradition and trend, Wolverine’s No. 1883 Collection has both heritage details and a modern twist. Subtle and unexpected, the Horace brings together traditional brougue styling along with a bright eye-catching outsole. Get your pair at one of the fine retailers below, and view the rest of collection at wolverine.com/US/en/1883Collection.
ONLINE RETAILERS
Macy’s
www.macys.com
Product Detail:http://www1.macys.com/shop/product/wolverine-shoes-horace-wing-tip-brogue-shoes?ID=794243&PseudoCat=se-xx-xx-xx.esn_results
Revolve Clothing
8452 Melrose Ave
West Hollywood, CA 90069
http://www.revolveclothing.com/Brands.jsp?search=wolverine
ARKANSAS
Express Male Inc.
1100 Oak St.
Conway, AR 72032
(501) 329-6253
CALIFORNIA
Orange County General Store
18926 Brookhurst St.
Fountain Valley, CA 92708
(714) 378-4540
Ruze Shoes
5436 Arrow Highway
Montcalir, CA 91763
http://www.ruzeshoes.com/m-57-wolverine-1883.aspx
Revolve Clothing
8452 Melrose Ave
West Hollywood, CA 90069
http://www.revolveclothing.com/Brands.jsp?search=wolverine
Una Maes
4651 Kingswell Ave.
Los Angeles, CA 90027
http://shop.unamaesclothing.com/Men-s-Shoes/Wolverine-Horace-Oxford-in-Brown-with-Orange-Sole-p493.html
INDIANA
Andrew Davis
101 W. Kirkwood Ave. Ste 119
Bloomington, IN 47404
http://www.andrewdavismenswear.com/
ILLINOIS
Akira
Various Locations
http://www.shopakira.com
Belmont Army
855 W. Belmont Ave.
Chicago, IL 60657
http://www.belmontarmy.com/
E Street Demin Co.
1876 1st St.
Highland Park, IL
http://www.estreetdenim.com/
Una Maes Freak Boutique
1528 N. Milwaukee Ave.
Chicago, IL 60622
http://www.unamaeschicago.com/
IOWA
Brown’s Shoe Fit Co.
611 -613 W. Sheridan Ave
Shenandoah, IA 51601
http://www.brownsshoefitco.com/brownsstores/1.html
LOUISIANA
Genterie
210 E Vermilion St.
Lafayette, LA 70501
http://genterie.com/
Partners LTD
102 Arnould Blvd
Lafayette, LA 70506
(337) 984-9933
MASSACHUSETTS
The Tannery
39 Brattle Street
Boston, MA 02138
http://www.thetannery.com
The Tannery
711 Boylston Street
Boston, MA 02116
http://www.thetannery.com
MICHIGAN
Fitzgeralds
1872 Breton Rd SE
Grand Rapids, MI 49506
http://www.fitzs.com/
Wooden Hangers
414 Washington Ave
Royal Oak, MI 48067
http://www.facebook.com/pages/Wooden-Hangers/139462082752389
MINNESOTA
Len Druskin
3140 Galleria
Edina, MN 55435
http://www.lendruskin.com/
MISSISSIPPI
Kinkade’s Fine Clothing
120 W Jackson St
Ridgeland, MS 39157
www.kinkadesfc.com
MISSOURI
Halls Plaza
211 Nichols Road
Kansis City, MO 64141
http://www.halls.com/index.asp
Mister Guy Clothiers
9817 Clayton Rd
Saint Louis, MO 63124
http://misterguyclothiers.com/
Thro Clothing Inc
229 N. Main St.
Saint Charles, MO 63301
Shoe Show ENCORE Locations
Various Locations
http://www.shoeshow.com/storefinder.aspx
NEW YORK
DNA Footwear
242 40th Street
Brooklyn, NY 11232
http://www.dnafootwear.com/wolverine?sec=men
Shoe Parlor
851 7th Ave
New York, NY 10019
http://www.shoeparlor.com/
Tani
131 W. 72nd St.
New York, NY 10023
http://tanishoes.com/
Shoe Show ENCORE Locations
Various Locations
http://www.shoeshow.com/storefinder.aspx
OKLAHOMA
Blue Seven
7518 N May Ave
Oklahoma City, OK 73116
http://www.myblueseven.com/index.php
Felts Family Shoes
116 N Muskogee Ave
Tahlequah, OK 74464
(918) 456-3741
OREGON
Johnny Sole
815 SW Alder St
Portland, OR 97205
http://www.johnnysoleshoes.com/
TEXAS
Dryden Kreps
796 Town and Country Blvd
Houston, TX 77024
http://www.facebook.com/pages/Dryden-Kreps/314856341955241
Hurwitz at the Village
2002 Judson Rd
Longview, TX 75605
http://www.hurwitzonline.com/Hurwitz/THE_STORE.html
VIRGINIA
White’s Family Shoe Stores
212 E. Cloverleaf Drive
Emporia, VA 23847
(434) 634-5563
WEST VIRGINIA
Kelley’s Mens Shop Inc
108 Washington St. W
Charleston, WV 25302
http://kelleysmensshop.org/
Shoe Show ENCORE Locations
Various Locations
http://www.shoeshow.com/storefinder.aspx
Wolverine receives 13th Plus Award Win for Design Excellence in Work Boots
Posted On: Wednesday, February 13, 2013 , News
New York, New York (February 2013) – Retailers nationwide have once again recognized Wolverine for design excellence in work footwear; the brand received its 13th Plus Award for Design Excellence in the work boots category last week at a footwear industry event hosted by the Fashion Footwear Association of New York (FFANY) and the footwear trade publication, Footwear Plus.
“Congratulations to Wolverine for winning an unprecedented 13th Plus Award in the Work Boots category, making it a remarkable 13 out of 14 years,” says Greg Dutter, Editorial Director of Footwear Plus magazine. “Always honing on the specific demands of its equally demanding customer base, this year’s debut of the Wolverine Individual Comfort System (ICS) delivered just that: the ability to adjust the cushioning to one’s own particular needs. It’s the level of innovation Wolverine is renowned for delivering year after year.”
Footwear Plus conducts its Plus Awards annually, surveying thousands of footwear retailers nationwide and honoring brands in more than 20 categories that push the design envelope from aesthetic, performance and comfort perspectives. Wolverine has taken home the award in the work category 13 of the 14 years since the awards debuted.
“With a 130-year history of crafting the most comfortable, durable work boots for hardworking people all over the world, innovation is at the core of Wolverine’s culture and work is the foundation of everything we do,” said Todd Yates, President of Wolverine Brand. “We are humbled and thankful that our retail partners have once again chosen Wolverine as the industry leader in innovation.”
Wolverine’s continued success is due in part to the performance and innovation of its 2012 product offering and its patented comfort technologies. Key products introductions included the Wolverine Gear Work Boot featuring Wolverine ICS® technology, an exclusive patented technology that provides four adjustable comfort settings, giving the wearer the ability to select personalized comfort for how they walk. The Gear maintains a traditional aesthetic with modern comfort and performance features including a waterproof leather upper and waterproof membrane, a slip resistant rubber lug outsole and a lightweight composite toe cap.
Wolverine ushered in the use of comfort technology back in 1992 with exclusive, patented innovations such Wolverine DuraShocks®. Wolverine has since built upon the original Wolverine DuraShocks® tradition with a long line of proprietary comfort systems that include Wolverine DuraShocks SR®, Wolverine Fusion®, Wolverine MultiShox® Wolverine Contour Welt®, and the most recent introduction, Wolverine ICS®. Since its inception in 1883, Wolverine has designed and built innovative products and continues to lead the US work/utility market today.
About Wolverine
For 130 years, Wolverine has provided innovative footwear with superior comfort and today offers a full line of footwear, apparel and accessories. Wolverine is a division of Wolverine Worldwide, one of the world’s leading marketers of branded casual, active lifestyle, work, outdoor sport and uniform footwear and apparel. For product information or to locate the nearest retailer, visit www.wolverine.com or call 866-699-7369.
Wolverine Ultimate Tailgate Sweepstakes - Winners
Posted On: Thursday, February 07, 2013 , News
WINNERS LIST
Adam Levine x Men's Health Guide to Style
Posted On: Thursday, January 31, 2013 , News
We were excited to see Adam Levine wearing the Wolverine 1000 Mile Montgomery boot in the March issue of Men's Health Guide to Style!
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