Paper to Product
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Wolverine has been designing and making boots since 1883. While we understand all that goes into making a great, comfortable pair of boots we also realize most people aren’t familiar with the day-to-day processes that bring a work boot to life. So we created a video series called “American Tradition” to give you behind-the-scenes look at Wolverine.
“Paper to Product” is the first video in the series, which uncovers our process for developing a work boot, from the initial design concept to testing of the final product. TV host and licensed contractor, Jason Cameron, recently visited our company headquarters in Rockford, MI and to meet the folks at Wolverine and discover how our boots are made.